International Coatings, Cerritos, Calif., has announced the launch of its newly designed website, iccink.com.
The new site was designed for fresh aesthetics, mobile responsiveness and a simpler navigation method through International Coatings’ product range, according to the company. Multiple search configurations to track screen-printing ink products were implemented. Customers can search the product line by either entering a keyword or product code into the “search” box on the navigation panel or clicking the drop-down menu on the “Ink By” subcategories.
Other new improvements include: a more detailed product description and a link to the product data sheet within each product page; the Distributor Locator feature now makes it easier for customers to locate distributors worldwide; a searchable blog was added, giving customers access to hundreds of screen-printing topics and tips; and the ask-the-expert form was simplified, giving screen printers easy access to print experts.
International Coatings will continue to update its website with new product announcements and information, blog posts and functional improvements, according to the company. — D.S.
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