New Caps, Colors from S&S Activewear and Cap America for Custom Decorators for Spring 2024
S&S Activewear has announced the launch of Cap America’s latest headwear line, just in time for the spring season.
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News: Industry
InkSoft Article Offers Tips on Writing a Business Plan
InkSoft, Tempe, Ariz., has released a new article on the benefits of creating a business plan and how to write one.
The article by industry veteran Marshall Atkinson covers how to write a plan that concisely brings together the information you need to grow your business and helps define your shop, align it with customers and guide your marketing efforts.
The article features a step-by-step outline focusing on eight key areas of creating a “lean start-up business plan” that will work for a range of decorating businesses. It also covers topics including “value propositions,” defining and creating a repeatable customer experience, and identifying a target market and channels for reaching it. Revenue streams, costs and sales also are discussed.
Additionally, the article features a link to download a free, one-page template to write your own plan. — L.V.
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Independent Trading Co. Women’s California Wave Wash Hoodie Optimized for Screen Printing
The Women’s California Wave Wash Sunday Hoodie, offered by the Independent Trading Co., is the latest style in this collection, which also features crew necks, pullovers and full-zip styles.
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Atlantis Headwear Celebrates Earth Month with ‘Sustainable Savings’
Atlantis Headwear recently announced it has launched an all-new, more affordable pricing structure for select styles in recognition of Earth Month.
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