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Expert Brand Expands American MoCA Lifestyle Collection



March 1, 2019

Expert Brand, Vernon, Calif., has expanded its American MoCA, which mixes fashion and function for everyday wear, to include eight new styles — six for women and two for men.

“The latest additions to the American MoCA collection are ideal for an everyday active lifestyle of cycling, yoga, hiking, walking and other activities,” says Expert Brand owner Sion Shaman. “With superior quality and printability, this lifestyle apparel is the preferred choice for studios, gyms, and other sports and event facilities with an on-the-go clientele that will showcase their brand as they run errands and tackle everyday tasks.”

Expert Brand’s latest introductions to the American MoCA collection feature its trademark durability and versatility, while also offering vibrant colors made with an environmentally-friendly sustainable fiber that defines a new world of comfort with a luxurious, soft hand, according to the company.

All garments feature tearaway labels and have a smooth feel and fitted drape. Although the collection is not intended for high-intensity workouts, the hoodies, V-neck shirts, tanks and cardigans feature a blend of micro Modal and combed cotton. Women’s styles include a tie-front tank, drape-front cardigan, sleeveless and V-neck hoodies, and V-neck and cinch-back tees, while the new men’s styles include V-neck short- and long-sleeve tees. — D.S.



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