News:


Stahls’ TV Offers Video on Selling to Small Businesses

January 25, 2017

Stahls’ TV, Sterling Heights, Mich., recently debuted a video of a recent webinar about selling logged apparel to small businesses and boutiques.

The video, titled “Selling Apparel to Small Businesses and Boutiques,” accompanies a blog post called “6 Tips for Selling Logoed Apparel to Hospitality & Retail Stores.” In the video, shown above, Stahls’ TV educator Courtney Kubitza discusses the details of these unique markets and how to make them pay for your business. Viewers will discover how heat printing can make these low-quantity orders profitable and how to implement action in these markets.

Viewers also will learn about selling small-businesses garments for their employees and customers, and about printing for boutiques, both on apparel they’re selling and on branded garments from the decorator. Other areas also are addressed, from choosing the best blanks and heat-transfer styles, to cost-effective purchasing and developing pricing structures that are profitable for you and the customer.


Rounding out the presentation are examples and tips for ordering, pricing, and sourcing garments and demos of applications for various sales goals. — J.L.