In the fast-paced performancewear market, consumers’ purchasing decisions are driven by comfort and high-tech details. With impressive technological features, breathable fabrications and athletic-chic finishes, this year’s selection gives customers the tools they need to outperform — whether they’re on the field, court or in the driveway.
Check out the attached PDF, which contains active lifestyle apparel styles from various industry suppliers.
If you’re a print shop owner who’s curious about the benefits of sustainable practices, now is a great time to start on the path toward a greener, cleaner and more profitable future for your decorated-apparel business.
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Team sports took a back seat during the pandemic, and as expected, the athletic and teamwear decorated-apparel market saw a major downturn in the Covid years. Since then, though, the industry has begun to right itself.
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As part of his “Ask the Experts” series, Impressions Content Director, Adam Cort, discusses the state of direct-to-film (DTF) technology with “Ninja Mike,” founder and CEO of custom heat-transfer specialist Ninja Transfers.
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