Sawgrass Expands Social Media Presence

The company's social networking sites will be kept up to date with a range of information, including new products, events, training, webinars, webcasts and technical information.

"Sawgrass' social network channels are a great way to stay informed and up to date with everything Sawgrass has available to support clients, their business and the industry … instantaneously," says Mike McEvoy, director of marketing communications for Sawgrass Technologies.

How To Sublimate — Customers can subscribe to howtosublimate.com to receive current information on applications and money-making insights for the business of sublimation printing. The company's blog has become a source for information that end users should know to succeed in the sublimation printing industry and offers articles, company and industry events, the newest substrates, and sublimation ink, printers and transfer media.

Facebook — The company's Facebook page features recent photos from trade shows/industry events, and access to the entire library of educational webcasts. Visitors also can "Like" the page for access to thousands of free stock designs.

Twitter — Customers can follow @SawgrassInk for daily updates on what is new and exciting in the sublimation and cotton transfer digital decorating industry. Tweets cover various topics, such as deals on software, live educational seminars, free company webinars presented by industry experts, trade show free passes and more.

YouTube — The company's YouTube videos demonstrate digital decorating on a wide range of profitable substrates, including apparel, awards, promotional products, photo gifts, spirit products and souvenir items. Each video includes step-by-step instructions and related resource information.

For more information, visit sawgrassink.com. — S.G.