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INDUSTRY NEWS
Bodek and Rhodes Launches Informational BlogSeptember 19, 2011Bodek and Rhodes, Philadelphia, recently launched an informational blog, which offers more in-depth education and news. Titled "The Bodek Blog," it focuses on issues in the apparel industry and is aimed at giving decorators and promotional product resellers helpful, timely information about the industry. Some blog post topics include selling tips from top salespeople, industry news and changes that affect everyday business, as well as marketing and promotional ideas to help boost profits, according to the company. "Facebook and Twitter are great for us, and we’re really connecting with a lot of customers through those two sites," says Mary Ellen Nichols, director of marketing communications for Bodek and Rhodes. "But we also wanted to do something a little meatier to help make our customers’ businesses succeed." Click here to visit The Bodek Blog. For more information, visit bodekandrhodes.com. — S.G. RECENT HEADLINES
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