EMBROIDERY

Head Turners

Today's cap styles provide an excellent canvas for an array of decorating processes. April 21, 2010
By Marcia Derryberry, Editor in Chief

Headwear remains in high demand among a variety of markets, from Little League teams to staff uniforms to promotional giveaways. For today's savvy decorators, the sky is the limit to providing your customers cap offerings that can fit any niche or price point. There are literally thousands of options available to present your clients. Choose from higher-end styles for those executive get-away orders, or a more basic style to fulfill a request for a local 10K run.

Manufacturers continue to develop new styles that include basics as well as those with performance capabilities, fitted styles and eco-friendlier fabrications, to name a few. Whether your shop provides direct screen printing, embroidery or one of the many alternative decorating applications available, there are cap options that offer an ideal canvas for getting the customer's message across.

Here, we showcase 16 new styles and encourage you to check out the Impressions Product Guide featuring the latest in headwear options. This digital newsletter will e-mail on May 18 and you can make sure you receive it by visiting impressionsmag.com. Click on the "Newsletter Sign Up" button to begin receiving the Impressions Product Guide and to view back issues.

Click here to download a pdf of the "Head Turners" article, as it appeared in the April/May 2010 issue of Impressions.



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Impressions is the one-stop source for authoritative information and education on the decorated apparel business, including embellishing on wholesale apparel and promotional products. This
resource is crucial to apparel decorating professionals seeking to establish and grow a profitable decorated apparel business. Every issue of our decorated apparel magazine, both print and
online, is geared toward providing how-to instructions needed to perform the four major processes that comprise the decorating apparel industry marketplace — screen printing, embroidery,
heat-applied graphics and digital printing. Impressions also provides business and trend information unique to the decorated apparel and promotional products industry.


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